"The Two Extra Steps That Made Me Millions": Bill Faeth’s Real Estate Playbook
Description
Bill Faeth has built and exited 37 companies, scaled an insurance operation to $26 million in premiums within 24 months, and now runs a real estate portfolio where a single property spins off three separate income streams. In this episode, he unpacks the subtle levers behind high-margin short-term rentals, why “doing what others won’t” is his unfair advantage, and how two small customer experience tweaks quietly added six figures in annual revenue.
From running a limousine company during the dot-com boom to engineering a luxury pickleball resort in Montana, Bill’s playbook is a masterclass in resourcefulness. He shares how meeting Tiger Woods at age 12 shaped his lifelong performance mindset—and why he believes every operator needs to stop chasing 10X and focus on two extra steps instead.
You’ll hear how he pulls $3,700/month from Turo per vehicle, why he never sells to investors, and the moment he realized that the “right” tax strategy unlocked more cash than the right deal. He also explains how he built an ultra-lean, automated hospitality business—one that scales without complexity, and runs without his daily involvement.
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